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Book
Store
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Below
are available internet marketing and promotional books, compliments
of Amazon.com. If you don't see what you're looking for, just click
on a book and you will be taken to a page with similar kinds of books
on it.
|
 
101 Ways
to Boost Your Web Traffic - internet
and technology training expert Thomas Wong clearly and carefully
explains how to increase the number of visitors (and repeat visitors)
to a website easily and quickly; how to save time and money associated
with website promotion; how to reach out to a larger, more target
audience; how to persuade others to buy your ideas, products,
and services while visiting your website; and how to utilize your
website to your best advantage both personally and professionally.
Click
here for details
|
Gonzo Marketing: Winning Through Worst Practices - The
coauthor of the no-more-business-as-usual blockbuster The Cluetrain
Manifesto--which basically told Net-age marketers to stop talking
at their markets and start conversing with them--follows up with
a book that's more a highly entertaining, nimbly erudite screed
against our current mass-market, mass-media culture than it is a
recipe book for e-commerce marketing success in the post-cyberboom
era. Click
here for details
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|
 
The Max-E-Marketing in the Net Future - In 1987, marketing
genius Stan Rapp introduced the business world to the concept
of one-to-one marketing with his international bestseller MaxiMarketing.
In this book he teams up with celebrated e-business visionary
and best-selling author Chuck Martin to bring us news of Max-E-Marketing,
a cutting-edge approach to achieving record profits that combines
the power of the Internet with one-to-one marketing techniques.
Click
here for details
|
Net Results.2 : Best Practices for Web Marketing - With
the dot-com revolution, an entire new breed of book--the technology/commerce
title has emerged as the pioneer’s guide. Discounting the initial-sales
spike for this title, demand for Net Results has been growing,
particularly over the last 14 months.
Click
here for details
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Net Words
- Creating High-Impact Online Copy - A guide to creating copy
that connects with customersand makes the sale. Advertising
and promotion professionals have long known that, while bells
and whistles may grab a customer's attention, words make the sale.
Yet, nearly a decade into the Web revolution, E-commerce professionals
are just now waking up to the fact that the usual high-tech, graphics-heavy
approach to site design is bad for business.
Click
here for details
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Web Marketing
Applied : Web Marketing Strategies for the New Millennium
Teaches how to properly market your Website, stepby-step, to achieve
maximum results in a short period of time, and how to master hundreds
of Web marketing strategies, secrets, techniques, and powerful
tips to dive traffic to your site and identify new marketing opportunities.
Click
here for details
|
Place to Space
: Migrating to Ebusiness Models - Place
to Space, by Peter Weill and Michael Vitale, is an accessible entry
point for old-economy senior managers who know e-business is in
their future but are not quite sure how to best tackle this brave
new world.
Click
here for details
|
 
The Big Red Fez - How To Make Any Web Site Better - For those
trying to make their Web sites profitable in the lean years, Internet
marketing sage Seth Godin, author of Unleashing the Ideavirus, has
written a practical guide to making sites more attractive to browsers.
The Big Red Fez: How to Make Any Web Site Better offers simple but
frequently overlooked design tips (avoid inefficient pull-down menus,
don't ask for the same information twice) that will keep impatient
users from ditching your site before they buy whatever it is you're
selling.
Click
here for details
|
World Wide
Web Marketing - Here it is! The best-selling guide to online
marketing is now back in a new expanded edition. Popular speaker
and author Jim Sterne updates all information, providing marketing
and advertising professionals with the ultimate how-to guide to
succeed in today's hyper-competitive online world.
Click
here for details
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