Articles by Doug Perry

 

The A.I.D.A. Formula - Rules For Ads That Work

Baiting The Hook

I Can't Compete With The BIG Online Lenders

The Never-ending Sea of Mortgage Muck

The One Secret Business Strategy That Never Fails

Where Should I Advertise? Q & A's

Why Isn't My Mortgage Web Site Bringing In Any New Clients?

 

Doug Perry is the developer of a large number of mortgage lending web sites and is currently President of Click1003 where he develops Interactive Online Mortgage Application Software that integrates into all major loan origination systems for the mortgage industry. Doug is also President and Managing Editor of Mortgage Marketing Online, a web site devoted to helping the lending industry learn and apply marketing techniques to their online and offline lending businesses. As a loan consultant and California Mortgage Broker, Doug served eight years originating loans in California.

 

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